How to digitize a logo for machine embroidery

By on March 14th, 2013
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In my day job(s) I am professor of interactive media at Webster University as well as the director of e-commerce and brand marketing at Nomax Inc. (No wonder I found it challenging to make time for my embroidery addiction.)  Nomax is the parent company of Amcon Labs, an optical supplier.  One of our customers is an optical retail chain of several hundred stores called Visionworks. Recently the lead buyer at Visionworks contacted our lead sales rep to see if they could start ordering their personalized (embroidered) staff lab coats from us. Now this is where me and my embroidery come into the picture.

My first order of business was to begin by digitizing their logo. I figured this would be a great opportunity to put my digitizing skills to the test.

For the letters I use the block digitizing tool. And for the eye graphic I used the oval and the closed shape tool.

So? What do you think? I would love to hear your opinion on how it turned out as well as your experiences with digitizing logos. I could be in the business of embroidering lab coats in my very near future. Maybe this will require me to have an embroidery machine next to my desk!

2 thoughts on “How to digitize a logo for machine embroidery

  1. What a very strange, small world it is. After a very long career as a graphic designer, proofreader and publisher, I am just beginning my venture into machine embroidery. I stumbled into your blog and have been reading several of your blog posts. I am finding your blog posts very helpful as I am educating myself about all facets pertaining to machine embroidery. Today I read this post about you digitizing the Visionworks logo, and I just read the one about digitizing the Nomax logo. Well of course I had to look into Nomax and Amcon Labs. That is what led to the coincidence. Your day job is at Nomax, and Amcon Labs is an optical supplier. My husband has been an optician (and also an optical sales rep and has been in management at many levels) for decades. He very likely has used your company’s products along the way during his career. It truly is a very small world. You never know how you can connect to another person.

    1. Wow! You really went back into the archives! I am so happy you have been enjoying the blog. If your husband wants to know more about Amcon – please send him my way.

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